JMField Premium Retail Brands — KW Research Report

Generated 2026-05-15 13:21 UTC · Google Ads GenerateKeywordIdeas · Basic Tier · Customer 8922441784 · US/EN.

For the team: Brand-volume rankings + KW-driven page recommendations for /promotional-products/premium-retail-brands/. Tier-1 brands = high commercial-promo demand, lead with these. Tier-2 = solid secondary. Tier-3 = niche / category-leader but lower direct-search volume. Use to decide which brands make the page card grid + which to add via CMS as vendor agreements close.

Sections

Brand ranking (volume-tiered)
Recommendations — which brands to add to the page
Per-brand evidence (top KWs)
Top 50 KW ideas overall
Full KW data (9937 ideas)

Brand ranking — by combined avg monthly searches

Tier	Brand	Category	Combined avg/mo	Currently on page?
T1	Nike	apparel	682,320	✓ Yes
T1	Carhartt	apparel	91,620	— add?
T1	Adidas	apparel	71,910	✓ Yes
T2	Under Armour	apparel	48,840	— add?
T2	Patagonia	apparel	40,460	✓ Yes
T2	Champion	apparel	38,600	— add?
T2	Wilson	outdoor	27,330	— add?
T2	Puma	apparel	24,410	— add?
T2	Columbia	apparel	20,020	— add?
T2	Yeti	drinkware	13,820	✓ Yes
T2	JBL	tech-audio	9,160	✓ Yes
T2	Sony	tech-audio	9,090	— add?
T2	North Face	apparel	8,880	— add?
T2	Cross	pens-paper	6,260	— add?
T3	Stanley	drinkware	4,730	✓ Yes
T3	Marshall	tech-audio	4,130	— add?
T3	Herschel	bags	4,090	— add?
T3	Skullcandy	tech-audio	3,210	— add?
T3	Bose	tech-audio	2,930	— add?
T3	New Era	apparel	2,000	— add?
T3	Reebok	apparel	1,930	— add?
T3	Parker	pens-paper	1,550	— add?
T3	Igloo	outdoor	1,050	— add?
T3	Tumi	bags	530	— add?
T3	Brooks Brothers	apparel	340	— add?
T3	Hydro Flask	drinkware	340	— add?
T3	Levi's	apparel	290	— add?
T3	Corkcicle	drinkware	200	— add?
T3	Belkin	tech-audio	180	— add?
T3	Thermos	drinkware	140	— add?
T3	Samsonite	bags	90	— add?
T3	Camelbak	drinkware	70	— add?
T3	Moleskine	pens-paper	70	— add?
T3	Hydroflask	drinkware	60	— add?
T3	Sennheiser	tech-audio	50	— add?
T3	Levis	apparel	20	— add?
T3	Klean Kanteen	drinkware	20	— add?
T3	Coleman	outdoor	20	— add?
T3	Swell	drinkware	10	— add?
T3	Contigo	drinkware	10	— add?
T3	Beats	tech-audio	10	— add?
T3	Mophie	tech-audio	10	— add?
T3	Jansport	bags	10	— add?

Recommendations — which to add

Add NOW — Tier 1 (50K+/mo combined)

These outrank current page brands and are missing from /premium-retail-brands. Add to the icon_card_grid block before next deploy: Carhartt

Strong candidates — Tier 2 (5K–50K/mo)

Solid promotional demand. Worth adding as vendor agreements close: Under Armour, Champion, Wilson, Puma, Columbia, Sony, North Face, Cross

Niche — Tier 3 (under 5K/mo)

Lower direct-search volume but recognized brands. Include if Sage carries them: Marshall, Herschel, Skullcandy, Bose, New Era, Reebok, Parker, Igloo, Tumi, Brooks Brothers, Hydro Flask, Levi's, Corkcicle, Belkin, Thermos, Samsonite, Camelbak, Moleskine, Hydroflask, Sennheiser, Levis, Klean Kanteen, Coleman, Swell, Contigo, Beats, Mophie, Jansport

Currently on the page (6)

Nike, Stanley, Adidas, Patagonia, Yeti, JBL — Nike/Stanley confirmed Tier 1; Patagonia + Adidas + Yeti depend on the ranking above; JBL has minimal promo-search demand but Greg confirmed for inclusion (audio category coverage).

Per-brand evidence — top 5 KWs each

Nike apparel 682,320/mo combined

nike outlet near me — 60,500/mo · MEDIUM comp · $0.09–$0.54 CPC
nike clothes — 40,500/mo · MEDIUM comp · $0.17–$1.31 CPC
nike women's hoodies — 33,100/mo · HIGH comp · $0.18–$0.58 CPC
nike golf shirts — 22,200/mo · HIGH comp · $0.22–$1.42 CPC
nike clothes for men — 22,200/mo · HIGH comp · $0.22–$0.91 CPC

Carhartt apparel 91,620/mo combined

carhartt clothing — 9,900/mo · HIGH comp · $0.18–$0.90 CPC
carhartt apparel — 9,900/mo · HIGH comp · $0.18–$0.90 CPC
carhartt clothing company — 9,900/mo · HIGH comp · $0.18–$0.90 CPC
carhartt fr clothing — 2,900/mo · LOW comp · $0.39–$2.60 CPC
custom carhartt hoodies — 2,400/mo · HIGH comp · $0.88–$5.57 CPC

Adidas apparel 71,910/mo combined

adidas golf shirts — 8,100/mo · HIGH comp · $0.24–$1.04 CPC
adidas clothing — 8,100/mo · HIGH comp · $0.19–$0.84 CPC
adidas golf apparel — 8,100/mo · HIGH comp · $0.24–$1.04 CPC
adidas women clothing — 5,400/mo · HIGH comp · $0.20–$0.64 CPC
adidas outfit men — 5,400/mo · HIGH comp · $0.22–$0.79 CPC

Under Armour apparel 48,840/mo combined

under armour shirts — 9,900/mo · HIGH comp · $0.31–$4.54 CPC
under armour golf shirt — 8,100/mo · HIGH comp · $0.37–$4.07 CPC
under armour clothing — 4,400/mo · HIGH comp · $0.36–$3.50 CPC
under armour apparel — 4,400/mo · HIGH comp · $0.36–$3.50 CPC
under armour polo t shirts — 4,400/mo · HIGH comp · $0.36–$4.52 CPC

Patagonia apparel 40,460/mo combined

patagonia clothes — 18,100/mo · MEDIUM comp · $0.17–$1.59 CPC
patagonia apparel — 18,100/mo · MEDIUM comp · $0.17–$1.59 CPC
patagonia mens shirts — 1,600/mo · HIGH comp · $0.21–$1.31 CPC
patagonia women's hoodie — 1,600/mo · HIGH comp · $0.18–$1.04 CPC
patagonia corporate apparel — 210/mo · HIGH comp · $3.47–$15.26 CPC

Champion apparel 38,600/mo combined

champion clothing — 12,100/mo · HIGH comp · $0.18–$0.71 CPC
champion brand clothing — 12,100/mo · HIGH comp · $0.18–$0.71 CPC
champion apparel — 1,300/mo · MEDIUM comp · $0.21–$1.08 CPC
champion clothing for women — 1,300/mo · HIGH comp · $0.15–$0.58 CPC
coupons for champion clothing — 1,000/mo · MEDIUM comp · $0.38–$2.17 CPC

Wilson outdoor 27,330/mo combined

wilson sporting goods promo code — 4,400/mo · HIGH comp · $0.45–$1.82 CPC
wilson sporting goods coupon code — 4,400/mo · HIGH comp · $0.45–$1.82 CPC
wilson sports coupon code — 4,400/mo · HIGH comp · $0.45–$1.82 CPC
wilson sporting goods coupon — 4,400/mo · HIGH comp · $0.45–$1.82 CPC
wilson sports coupon — 4,400/mo · HIGH comp · $0.45–$1.82 CPC

Puma apparel 24,410/mo combined

puma golf shirts — 3,600/mo · HIGH comp · $0.34–$2.24 CPC
puma golf apparel — 3,600/mo · HIGH comp · $0.34–$2.24 CPC
puma golf polos — 3,600/mo · HIGH comp · $0.34–$2.24 CPC
puma golf t shirt — 3,600/mo · HIGH comp · $0.34–$2.24 CPC
puma clothing — 2,400/mo · HIGH comp · $0.20–$0.97 CPC

Columbia apparel 20,020/mo combined

columbia clothing near me — 18,100/mo · HIGH comp · $0.32–$2.55 CPC
columbia clothing for women — 1,600/mo · HIGH comp · $0.35–$15.00 CPC
columbia shirts on sale — 210/mo · HIGH comp · $0.24–$1.36 CPC
columbia corporate apparel — 50/mo · HIGH comp · $3.33–$14.36 CPC
columbia corporate wear — 50/mo · HIGH comp · $3.33–$14.36 CPC

Yeti drinkware 13,820/mo combined

yeti custom tumbler — 3,600/mo · HIGH comp · $0.61–$5.44 CPC
yeti drinkware — 2,400/mo · HIGH comp · $0.18–$1.17 CPC
drinkware yeti — 2,400/mo · HIGH comp · $0.18–$1.17 CPC
yeti clothing — 880/mo · HIGH comp · $0.17–$2.79 CPC
yeti apparel — 880/mo · HIGH comp · $0.17–$2.79 CPC

JBL tech-audio 9,160/mo combined

jbl coupons — 4,400/mo · MEDIUM comp · $0.30–$6.09 CPC
jbl discount coupon — 4,400/mo · MEDIUM comp · $0.30–$6.09 CPC
jbl promo — 70/mo · HIGH comp · $0.40–$1.30 CPC
jbl speaker coupon — 70/mo · HIGH comp · $0.42–$3.10 CPC
jbl speaker promo code — 70/mo · HIGH comp · $0.42–$3.10 CPC

Sony tech-audio 9,090/mo combined

sony headquarters — 1,900/mo · LOW comp · $0.00–$0.00 CPC
sony corporate — 1,600/mo · LOW comp · $1.20–$1.20 CPC
sony company website — 1,600/mo · MEDIUM comp · $1.20–$1.20 CPC
sony corporate website — 1,600/mo · MEDIUM comp · $1.20–$1.20 CPC
sony electronics incorporated — 880/mo · LOW comp · $5.89–$44.05 CPC

North Face apparel 8,880/mo combined

north face clothing — 2,900/mo · HIGH comp · $0.08–$4.85 CPC
north face apparel — 2,900/mo · HIGH comp · $0.08–$4.85 CPC
the north face clothing — 1,600/mo · HIGH comp · $0.34–$50.00 CPC
custom north face jacket — 590/mo · HIGH comp · $1.03–$10.65 CPC
north face ski bibs — 590/mo · HIGH comp · $0.51–$1.82 CPC

Cross pens-paper 6,260/mo combined

cross color clothing — 3,600/mo · HIGH comp · $0.20–$0.51 CPC
oakley crosslink — 720/mo · HIGH comp · $0.62–$2.74 CPC
crossfit apparel — 590/mo · HIGH comp · $0.90–$2.94 CPC
crossfit clothing brands — 390/mo · HIGH comp · $1.01–$3.23 CPC
crossfit apparel brands — 390/mo · HIGH comp · $1.01–$3.23 CPC

Stanley drinkware 4,730/mo combined

stanley drinkware — 3,600/mo · MEDIUM comp · $0.19–$1.68 CPC
stanley clothing — 590/mo · MEDIUM comp · $1.35–$4.54 CPC
stanley tumbler logo — 110/mo · LOW comp · $0.00–$0.00 CPC
stanley tucci glasses brand — 90/mo · HIGH comp · $1.19–$6.26 CPC
stanley tumbler customize — 90/mo · HIGH comp · $0.54–$5.89 CPC

Marshall tech-audio 4,130/mo combined

marshall clothing — 3,600/mo · HIGH comp · $0.22–$1.49 CPC
marshall clothing store — 390/mo · HIGH comp · $0.28–$1.57 CPC
franklin and marshall clothing — 140/mo · HIGH comp · $0.22–$0.75 CPC
marshall speaker corporate — 0/mo · UNKNOWN comp · $0.00–$0.00 CPC

Herschel bags 4,090/mo combined

herschel discount coupon — 1,300/mo · HIGH comp · $0.76–$2.63 CPC
herschel online coupon — 1,300/mo · HIGH comp · $0.76–$2.63 CPC
herschel coupon — 590/mo · HIGH comp · $0.74–$2.18 CPC
coupons for herschel supply co — 590/mo · HIGH comp · $0.74–$2.18 CPC
herschel clothing — 170/mo · HIGH comp · $0.10–$0.73 CPC

Skullcandy tech-audio 3,210/mo combined

skullcandy coupon — 1,600/mo · HIGH comp · $0.38–$2.50 CPC
discount coupon for skullcandy — 1,600/mo · HIGH comp · $0.38–$2.50 CPC
skullcandy promo — 10/mo · HIGH comp · $0.39–$3.33 CPC
skullcandy promotional — 0/mo · UNKNOWN comp · $0.00–$0.00 CPC

Bose tech-audio 2,930/mo combined

bose sunglass — 2,900/mo · HIGH comp · $0.24–$2.69 CPC
bose corporate gifts — 30/mo · LOW comp · $2.30–$30.92 CPC

New Era apparel 2,000/mo combined

new era clothing — 1,000/mo · HIGH comp · $0.41–$1.71 CPC
new era apparel — 1,000/mo · HIGH comp · $0.41–$1.71 CPC
new era corporate caps — 0/mo · UNKNOWN comp · $0.00–$0.00 CPC

Reebok apparel 1,930/mo combined

reebok clothing — 1,300/mo · HIGH comp · $0.21–$1.07 CPC
reebok sunglasses — 210/mo · HIGH comp · $0.25–$1.45 CPC
reebok apparel — 210/mo · HIGH comp · $0.23–$1.15 CPC
cardi b reebok clothes — 110/mo · HIGH comp · $0.19–$0.79 CPC
reebok corporate — 90/mo · LOW comp · $0.00–$0.00 CPC

Parker pens-paper 1,550/mo combined

warby parker mens sunglasses — 1,300/mo · HIGH comp · $0.02–$1.52 CPC
custom parker pens — 140/mo · HIGH comp · $0.50–$4.05 CPC
parker custom pen — 40/mo · HIGH comp · $0.50–$3.19 CPC
corporate parker pens — 10/mo · UNKNOWN comp · $0.00–$0.00 CPC
branded parker pens — 10/mo · UNKNOWN comp · $0.00–$0.00 CPC

Igloo outdoor 1,050/mo combined

igloo products inc — 1,000/mo · LOW comp · $0.06–$0.61 CPC
igloo drinkware — 50/mo · HIGH comp · $0.02–$0.57 CPC
igloo cooler corporate — 0/mo · UNKNOWN comp · $0.00–$0.00 CPC

Tumi bags 530/mo combined

tumi sunglasses — 480/mo · HIGH comp · $0.24–$1.14 CPC
tumi corporate gifts — 30/mo · HIGH comp · $2.18–$17.37 CPC
tumi golf umbrella — 20/mo · HIGH comp · $0.00–$0.00 CPC

Brooks Brothers apparel 340/mo combined

brooks brothers corporate membership — 110/mo · LOW comp · $7.49–$19.77 CPC
brooks brothers corporate office — 50/mo · LOW comp · $0.00–$0.00 CPC
brooks brothers corporate — 40/mo · LOW comp · $0.95–$4.18 CPC
brooks brothers corporate office phone number — 30/mo · LOW comp · $0.00–$0.00 CPC
brooks brothers corporate phone number — 30/mo · LOW comp · $0.00–$0.00 CPC

Hydro Flask drinkware 340/mo combined

hydro flask bulk — 90/mo · HIGH comp · $1.03–$5.46 CPC
hydro flask wholesale — 70/mo · HIGH comp · $1.51–$6.15 CPC
hydro flask bulk order — 40/mo · HIGH comp · $1.15–$7.96 CPC
hydro flask drinkware — 30/mo · MEDIUM comp · $0.00–$0.00 CPC
hydro flask wholesale price — 10/mo · HIGH comp · $0.00–$0.00 CPC

Levi's apparel 290/mo combined

levi's corporate — 140/mo · LOW comp · $0.40–$1.96 CPC
levi's corporation — 140/mo · LOW comp · $0.40–$1.96 CPC
levi's corporate website — 10/mo · LOW comp · $0.00–$0.00 CPC

Corkcicle drinkware 200/mo combined

corkcicle drinkware — 70/mo · HIGH comp · $0.33–$2.81 CPC
corkcicle star wars tumbler — 30/mo · HIGH comp · $0.05–$0.45 CPC
corkcicle glass tumbler — 30/mo · HIGH comp · $0.00–$0.00 CPC
corkcicle glass mugs — 20/mo · HIGH comp · $0.00–$0.00 CPC
promo corkcicle — 10/mo · HIGH comp · $0.00–$0.00 CPC

Belkin tech-audio 180/mo combined

belkin corporate — 90/mo · LOW comp · $0.20–$3.61 CPC
belkin corp — 90/mo · LOW comp · $0.20–$3.61 CPC

Thermos drinkware 140/mo combined

thermos drinkware — 30/mo · HIGH comp · $0.00–$0.00 CPC
drinkware thermos — 30/mo · HIGH comp · $0.00–$0.00 CPC
thermos corporate — 10/mo · UNKNOWN comp · $0.00–$0.00 CPC
branded thermos mugs — 10/mo · HIGH comp · $0.00–$0.00 CPC
promotional thermos — 10/mo · HIGH comp · $0.00–$0.00 CPC

Samsonite bags 90/mo combined

samsonite corporate — 50/mo · LOW comp · $0.00–$0.00 CPC
samsonite windguard auto open umbrella — 20/mo · HIGH comp · $0.00–$0.00 CPC
samsonite windguard — 10/mo · HIGH comp · $0.00–$0.00 CPC
samsonite patio umbrella — 10/mo · LOW comp · $0.00–$0.00 CPC

Camelbak drinkware 70/mo combined

camelbak drinkware — 20/mo · HIGH comp · $0.00–$0.00 CPC
camelbak bulk — 10/mo · HIGH comp · $0.00–$0.00 CPC
bulk camelbak water bottles — 10/mo · HIGH comp · $1.14–$10.10 CPC
camelbak water bottle wholesale — 10/mo · HIGH comp · $1.14–$10.10 CPC
camelbak bulk order — 10/mo · MEDIUM comp · $0.00–$0.00 CPC

Moleskine pens-paper 70/mo combined

moleskine notebook with logo — 30/mo · HIGH comp · $7.78–$26.68 CPC
moleskine corporate — 10/mo · MEDIUM comp · $8.88–$12.79 CPC
moleskine corporate gifts — 10/mo · MEDIUM comp · $10.08–$33.36 CPC
corporate moleskine notebook — 10/mo · UNKNOWN comp · $0.00–$0.00 CPC
promotional moleskine notebook — 10/mo · HIGH comp · $0.00–$0.00 CPC

Hydroflask drinkware 60/mo combined

hydroflask bulk orders — 40/mo · HIGH comp · $1.15–$7.96 CPC
hydroflasks in bulk — 10/mo · HIGH comp · $0.00–$0.00 CPC
bulk hydroflasks — 10/mo · MEDIUM comp · $0.00–$0.00 CPC

Sennheiser tech-audio 50/mo combined

sennheiser electronic corp — 40/mo · LOW comp · $0.90–$9.05 CPC
sennheiser corporate — 10/mo · MEDIUM comp · $0.75–$4.50 CPC

Levis apparel 20/mo combined

levis jeans corporate office — 10/mo · LOW comp · $0.00–$0.00 CPC
levis sunglasses mens — 10/mo · LOW comp · $0.00–$0.00 CPC

Klean Kanteen drinkware 20/mo combined

klean kanteen bulk — 10/mo · HIGH comp · $0.00–$0.00 CPC
klean kanteen bulk order — 10/mo · HIGH comp · $0.00–$0.00 CPC

Coleman outdoor 20/mo combined

coleman drinkware — 20/mo · HIGH comp · $0.27–$0.67 CPC
coleman corporate gifts — 0/mo · UNKNOWN comp · $0.00–$0.00 CPC

Swell drinkware 10/mo combined

swell corporate gifts — 10/mo · LOW comp · $0.00–$0.00 CPC

Contigo drinkware 10/mo combined

contigo promotional products — 10/mo · MEDIUM comp · $0.00–$0.00 CPC
contigo corporate — 0/mo · UNKNOWN comp · $0.00–$0.00 CPC

Beats tech-audio 10/mo combined

beats by dre corporate — 10/mo · UNKNOWN comp · $0.00–$0.00 CPC

Mophie tech-audio 10/mo combined

mophie corporate — 10/mo · UNKNOWN comp · $0.00–$0.00 CPC

Jansport bags 10/mo combined

jansport corporate — 10/mo · HIGH comp · $0.00–$0.00 CPC

Top 50 KW ideas overall

#	Keyword	Avg/mo	Comp	Score	Low CPC	High CPC
1	ray ban brand	673,000	HIGH	0	$0.46	$1.27
2	oakleys	550,000	HIGH	27,500	$0.51	$1.39
3	rayban metal	368,000	HIGH	3,680	$0.52	$3.09
4	mens clothing	246,000	HIGH	0	$1.15	$5.39
5	rayban sunglass	201,000	HIGH	0	$0.63	$1.11
6	oakleys sunglasses	201,000	HIGH	0	$0.40	$1.02
7	rayban sun glass	201,000	HIGH	0	$0.63	$1.11
8	miu miu sunglasses	165,000	HIGH	0	$0.18	$1.00
9	lands end clothing	165,000	HIGH	11,550	$0.36	$2.04
10	prada sunglasses	135,000	HIGH	0	$0.29	$1.12
11	express clothes	135,000	HIGH	0	$0.16	$0.81
12	ray ban glasses	110,000	HIGH	0	$0.80	$1.17
13	raybans glasses	110,000	HIGH	0	$0.80	$1.17
14	maui jims sunglasses	110,000	HIGH	0	$0.28	$1.41
15	ray ban spectacles	110,000	HIGH	0	$0.80	$1.17
16	maui jim frames	110,000	HIGH	0	$0.28	$1.41
17	goodr sun glasses	110,000	HIGH	0	$0.24	$1.35
18	google apparel	110,000	LOW	101,200	$0.67	$19.05
19	thermo fisher scientific company	90,500	LOW	79,640	$0.57	$5.35
20	quay sunglasses	90,500	HIGH	0	$0.19	$0.64
21	polo clothing	90,500	MEDIUM	43,440	$0.20	$1.06
22	mens clothing near me	90,500	HIGH	14,480	$0.74	$3.06
23	sunglasses hut near me	90,500	MEDIUM	36,200	$0.06	$2.55
24	costa sunglass	90,500	HIGH	0	$0.64	$1.35
25	chanel sunglasses	74,000	HIGH	0	$0.32	$2.16
26	miu miu glasses	74,000	HIGH	0	$0.40	$1.65
27	women's clothing brands	74,000	MEDIUM	29,600	$0.58	$3.37
28	tommy hilfiger clothing	74,000	LOW	71,040	$0.31	$3.95
29	pink dolphin clothing	74,000	LOW	72,520	$0.83	$10.35
30	miu miu glasses frames	74,000	HIGH	0	$0.40	$1.65
31	women's fashion brands	74,000	LOW	72,520	$0.57	$2.87
32	oakley metal	74,000	HIGH	0	$0.61	$1.50
33	luxury eyewear brands	74,000	LOW	74,000	$0.78	$3.22
34	gucci sunglasses	60,500	HIGH	0	$0.32	$1.31
35	nike outlet near me	60,500	MEDIUM	30,250	$0.09	$0.54
36	streetwear clothing	60,500	HIGH	19,965	$0.56	$2.80
37	alo clothes	60,500	HIGH	0	$0.13	$1.07
38	marni clothing	60,500	HIGH	0	$0.79	$1.97
39	glasses oakley	60,500	HIGH	0	$0.39	$1.33
40	streetwear apparel	60,500	HIGH	19,965	$0.56	$2.80
41	celine sunglasses	49,500	HIGH	0	$0.27	$1.30
42	tom ford sunglasses	49,500	HIGH	0	$0.16	$0.94
43	rayban aviator sunglasses	49,500	HIGH	1,980	$0.59	$1.19
44	clothing brand	49,500	HIGH	7,425	$0.74	$3.35
45	free people clothing	49,500	HIGH	0	$0.18	$0.89
46	prada glasses frames	49,500	HIGH	0	$0.29	$1.33
47	tom ford shades	49,500	HIGH	0	$0.16	$0.94
48	zara apparel	49,500	HIGH	0	$0.32	$2.48
49	versace sunglasses	40,500	HIGH	0	$0.22	$1.07
50	cos clothing	40,500	HIGH	0	$0.25	$0.79

Full KW data

9937 unique keyword ideas. Download as CSV: keywords.csv